Celebrity vs. Special Occasion Makeup & Hair Styles

September, 2002 By: Sharon Danley

How a person appears to themselves and others often affects the way they feel, think and behave. Makeup won't cure low self-esteem, personal addictions, or other psychological problems. However, it is a tool that can enhance appearance and self-esteem. Well-designed makeup can have a positive impression on the psyche and presentation of the wearer.

There are many makeup techniques, products and designs available. Some people prefer the minimal approach while others are eager to be more experimental or play with fashion forward looks. The important key to good makeup is that it enhance the wearer and be appropriate for the occasion or environment where it is worn.

Makeup can run the gamut from extremely simple to special effects, to celebrity, to theatrical. When clients want to feel like stars, they would probably turn to "celebrity" styling. These designs are fun, but should be strictly reserved for the fashion industry, stage or various forms of theatrics.

Often "celebrity" styling is confused with "special occasion" makeup. A person's strengths and personality are what should be revealed in "special occasion" designs. Makeup is about client enhancement not the artist's art. This affect is achieved by balancing facial structure with body and hair type creating overall harmony. Intensifying the personality through the eyes is #1 on the hit parade. Make sure the intensity matches the occasion. Special occasions would include weddings, business socials, fund raisers, political gatherings, etc.

Many companies and artists contradict themselves due to product sales pressure or lack of experience, and this can be confusing. Find an artist and ask to see their work or portfolio and learn their approach to clients and their views toward makeup styling.

The best looks for the majority of women are natural enhancements
through proper highlighting, shading and defining.

For evening, dim lighting or platform presentations,
simply intensify the entire look in a balanced way.


TIPS:
Even skin tone communicates health and vibrancy.

Well shaped brows and lips are the architectural foundation of the face.

Enhanced eye-shape and facial symmetry communicates balance.

Dark brown rather than black eyeliner and mascara is more natural for light-skinned people and allows for their true eye colour to pop naturally. You should see the person, not the makeup.

Defined lashes are the doorway to the eyes.

Avoid lipstick that is too bright or florescent as the lips will overpower the eyes.

Well-designed makeup, capably applied, only takes 10-12 minutes and can last more than 12 hours with only an occasional touchup.

Remember - makeup is a tool. It can help you look your best for any occasion and add to your radiance both inside and out.

Sharon Danley, Consultant & Educator
Designing Dynamic Personal & Company Presentations
Utilizing Performance Psychology, Inner Management & Outer Appearance
www.presentation-management.com
info@presentation-management.com

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